Self Confidence

By Leo Gura - May 30, 2014 | 27 Comments

The two pathways for developing lasting self-confidence

Video Transcript

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Hey, this is Leo from, and in this video I’m going to talk about self-confidence.

Let’s talk a little bit about what this is, how it really works, and the in-depth mechanics of how confidence is developed. I have other videos that I’m going to link down below in the comment section, that talk about how to more practically build confidence.

Here, I really want to get into not so much giving you a little technique, but I want to really get into the core of what confidence is, why some people have it and some don’t. This is going to be a fascinating topic. It’ll help you understand where your own lack of self-confidence is coming from, and how you can start to turn it around, not just with a simple patch-over solution, but really understanding it at its core.

I find that’s the best way to solve problems — understanding them at the core. That’s what I want to cover here. I’ve had my own self-confidence issues for a long time. I’ve had them since I was a kid, since I was six or seven years old. There are various areas in your life where confidence can be a problem. We’re going to look at some of the different areas, and maybe see what is the area you are having the most problems with confidence in.

Don’t Paint Broadly

Just saying generally “I have a lack of confidence” is painting with too broad of a brush. What you want to do is say “I have a lack of confidence in that particular area.” Confidence is very context dependent. We’re going to take a look at that, and other things along those lines.

What are some examples of where confidence could be lacking, or where confidence could be required? An example might be a job interview. Maybe you have a job interview you’re going to and you’re feeling worried about it, you’re feeling stressed. You’re not feeling confident.

How about public speaking, or speaking in front of others, or being in a social situation? You’re maybe an introvert, or you’re just shy, and you have a lack of confidence in social situation. Or you have confidence problems when you have to go out and give a presentation at work.

How about starting a business? Takes a lot of confidence to be able to start a business. How about starting a new hobby or some sort of endeavour you’re trying to master? Maybe you picked up a musical instrument you’re trying to master, maybe the guitar, the piano. Maybe you’ve got some other hobby, like a sport, maybe golf or something like that, that you’re trying to get good at. You’re struggling there because you don’t have enough confidence.

How about with the opposite sex? Especially guys approaching girls. For me, huge confidence issues there. I had to work really hard to work those out. I still have those. A lot of guys generally don’t have confidence when they’re approaching a girl to talk to her, to char her up. Lack of confidence with women is a huge problem for men.

How about lack of confidence with doing something in your life to improve yourself? Such as losing weight, or putting some other kind of positive habit into your life, like a gym routine. Or even confidence at the gym. Maybe you’re at the gym and you’re pushing yourself, and you’re not confident about the exercise you’re doing, or the weight limit you’re trying to reach.

All of those are little areas out of a big list that we could talk about for fifteen or twenty minutes. I don’t want to do that. I just want to give you some ideas to get your mind connected with what we’re really talking about.

I want you to get clear about where it is that you’re specifically having your confidence issue. I don’t want you using a broad brush, just saying that you have low confidence. That’s not true. I’m sure we could find many areas in your life where you have fairly good confidence. It’s just the problem areas we need to look at.

The Definition

What is confidence? What is it really? What is it physically? What’s it’s existential nature? Confidence is a vibration of energy. Confidence is a thought wave. That’s what it is. It’s a mind state. When you’re going in to do something, and you’re calm and grounded, and you feel like you have no problem accomplishing it, then what are you? You’re confident.

That’s what’s happening when you’re going to brush your teeth in the morning. That’s what’s happening when you’re driving your car. That’s what’s happening when you’re going in to give some sort of presentation, and you feel good about that. You don’t have any worries about it.

That’s what’s happening when you’re cooking your dinner, if you’re good at cooking. Anything else in life you “mastered”, you’re going to feel like you’re able to do it. You’re not going to worry too much. You’re not going to second guess yourself. What’s the opposite of that?

The opposite of that is when you’re going into something, usually something new, something you don’t have a lot of experience in, something you have zero mastery in — let’s say you’re going to a golf club for the first time. Or let’s say you’re using on your first date. Let’s say you’re having sex for the first time. Let’s say you’re going to an important job interview for the first time.

Let’s say you have a big presentation in front of a hundred people in your company, and that’s something you’ve never done before. All of those things, because they’re new and fresh to you, you don’t have a sense of confidence. What’s happening is that in your mind, it’s a different vibration of energy.

A vibration of confidence is grounded. You know you’re going to be able to do it. A vibration of insecurity is all this worry and anxiety, negative thoughts, doom and gloom scenarios, negative visualizations that are going on.

It’s important to recognize what confidence is — it’s a vibration, it’s a thought, it’s a mind state. How is confidence developed? We already gave you some clues, but it should be pretty clear that nobody is born with confidence. Confidence is not something you’re born with.

It might not seem that way on the surface, because you probably know people, or you know friends, or you know family members, or people you work with, co workers, that have extraordinary levels of confidence, and you envy them for that.

You wonder to yourself “How can I get that? Is it possible for me to get that? Why is this person so god damn confident? What’s the difference? I’m having such trouble in this area, but that person has it totally handled.”

The Importance Of Experience

The difference is not that that person was born with it, it’s just that they have the experience that you’re lacking. Right now, we could probably find some area in your life where you are very confident, at something. Maybe you know how to paint. Maybe you know how to play a musical instrument. Maybe you know how to use the computer in a specific way.

Maybe you’ve done some applications there. Maybe you know a programming language. Whatever that is, you know something you’ve mastered and you’re good at. You can look and see that there are people — in fact, there’s probably millions of people — who don’t know that thing you know.

They’re not confident about it at all. There are millions of people who are not confident about how to use a computer, or how to paint, or how to play a musical instrument, or whatever else it is you’re good at. It’s important to notice that in that area, you are the one who has self-confidence. Other people don’t.

When you’re feeling a lack of confidence, it’s simply you being on the other end of that equation. You see somebody who does have that confidence, you don’t have it. Why is that? It’s because you lack the experience that’s necessary. The other reason is not only do you lack experience, but you might also have a lack of mental control over your mind state.

You might be an anxious, anxiety prone person. You might be a neurotic type of person. You might have a lot of pessimistic and negative thoughts coming up, so that even when you’re doing the stuff you have experience with, you still have a lot of anxiety and worry, and a lack of confidence that’s necessary.

There’s really two parts to this. One is getting the requisite experience you want. The other is getting your mind handled, which is — a lot of the videos I’m shooting and bringing to you with are about how to do htat. It’s a really in depth topic so I’m not going to cover it all in this video.

Let’s take a look at an example, a couple of examples of people who are really confident. I tend to find that the reason some people are naturally perceived as being confident is because they’ve got that initial experience that’s necessary to have confidence, they got it really early in life.

That’s probably true for you too, for those things you’re really confident about in your life. You probably got those early on, when you were a kid or a teenager, and now you perceive those things as being a natural part of you.

That’s what confidence really is — it’s thinking “That’s just me. I’m just a naturally good golfer. I’m naturally good with math. I’m naturally good at this instrument. I’m naturally good at painting and drawing. I’m a naturally gifted speaker.” If you think that way, that solidifies your confidence even more. If you feel this vibration of strength within you, rather than the weakness.

If you have to go and acquire those skills later in life, then your confidence level is not going to be quite as high as some of those naturals, the people that got it earlier in life. Not that you can never reach those levels, but it’s going to take you longer and it’s going to require more work.

The Dating Life

A really good example I’ve seen is — I’ve been studying a lot about the dating community, and just how dating works. I’ve been studying the psychology and dynamics of dating for the last few years. One of the things I noticed is that confidence levels that are associated with good looks.

Guys who are good looking tend to be extremely confident. Guys who are worse in their looks, they don’t have that same confidence level. The same thing applies to women. Women who don’t have good looks don’t have high confidence. Women who have really gorgeous looks, really a stunner girl, she tends to have quite a lot of confidence.

At least within that context. Not everywhere in life, but at least within dating and relationships. Why is this? Just think about it. If you grew up and you knew you were really good looking, since you were a kid, maybe you got some good genetics, or maybe people were just telling you and lavishing you with attention and praise and compliments, and you always thought of yourself as this beautiful person, really good looking, in the top ten percent of everybody else around you.

You thought you were the shit. If you grew up like that, and you grew up that way too early schooling, and then high school, and then through college, think about how much more confidence you would have. It would be like the snowball effect that just built up.

Then you would feel more confident, and you’d go out and start approaching girls, you’d start dating. That confidence would become a self-fulfilling prophecy. Because you think you’re good looking, people are going to register that from you, because you really believe it. It’s not so important that you actually are good looking.

It’s simply important for you, because it’s a trick your mind is playing on itself. If you could get that kind of belief in yourself when you were bad looking, you would still be able to get really good results with women if you’re a guy, but most guys can’t generate that kind of confidence because they’re kind of broken inside, if they’ve always felt like they’re inferior.

The same thing with women. Usually, women that are really gorgeous, you’ll see them at clubs, bars, you can go talk to them, and what you’ll realise is that the reason they have so much confidence is because they have those good looks. It’s easier to have that confidence when you are good looking.

That doesn’t mean you can’t be confident if you’re not quite as good looking, if you’re average or even below average. It’s just that it’ll take you more work. Your mind is going to be hooked on the external stimulus that you’re getting. What the environment is going to be feeding you, for example if you’re in American culture, you’re going to be fed by all these images.

Magazine covers with beautiful people, TV shows with beautiful people, actors, movies, celebrities, people talking about it, the dating experiences you hear about from your friends. All this stuff is going to be bombarding you.

If you’ve got a weak mind, especially when you’re growing up — you have a weak mind, you haven’t really strengthened it, you don’t have much self-control — then you’re going to buy into that. You’re going to be absorbing it like a sponge. That’s a dangerous thing, because that means you’re just accepting what the surroundings are telling you.

True Strength Of Mind

It takes a strong mind to go against the surroundings. When people are telling you you’re ugly, or you’re looking funny or something like that, imagine how confident you’d have to be to take those and not really care, just shrug them off.

Some people are actually able to do that. That shows they have real confidence, and it might even be true they’re ugly. If someone tells them they’re ugly, they just don’t care. How cool would it be to get to that level? That level is definitely possible. You have to work at it though. You have to start unhooking yourself from all the external inputs you’re getting from society, media and your friends.

Even your mind is tricking you into believing this stuff. Confidence is really about the mental game, the mental aspects of what you think about yourself. It’s really about your self-image. It’s who you believe you are. I have another video on self-image, I’ll link it down below so you can check it out.

Self-image is important because it determines, subconsciously, what you think you can do in the world, who you think you are, how you think the world works, how you feel about yourself. These are really deep, subconscious beliefs you have. What’s nice about this, even though it can be very difficult to change, is that it can be totally changed.

The self-image is rather arbitrary. This is just stuff that’s accumulated from your childhood and your past experiences. Now it’s in there, but you can go and use various techniques to work it out.

Context Is Everything

Context dependence of confidence, let’s talk about that for a second. I want you to find a couple of things you’re really confident in in your life. I want you to prove this to yourself. Everyone can find at least a couple of things that they’re good at, that they are totally confident they can do. Then I want you to write those down.

Then I want you to find a couple of other things, where you’re not confident. This should be even easier, because that’s why you’re watching this video — you already have a couple of those on the top of your mind. Write those down as well.

I want you to compare those side by side and just see what is the difference. Why are you not confident in a couple of areas, and then confident in some of the other? What you’re going to discover is some of the stuff I’ve been telling you.

It’s because of the early experiences you’ve had through childhood, maybe traumatic events that have caused you to feel insecure about yourself, or it’s the experience you have. The reason you have confidence on the other stuff is because you worked on it really hard and you feel like it’s part of you, part of your self-image.

You feel like “Yeah, you know what? That’s me. I’m a math person. I’m really good with words. I’m really good with people.” Whenever you feel like it’s really you, that’s the self-image talking. That’s where you want to get to when you get confident in something.

The two avenues for building confidence are going to be confidence through competence — become competent at the thing you’re trying to do. This means taking action and committing to a path of mastery. You have to master the thing you want. If you’re looking at this video and asking yourself “How can I become confident in this one area I’m having trouble in?” here’s the answer.

One answer is to take a lot of action, build a lot of competence, fail a lot, learn from your mistakes, take the hard knocks and then you’re going to be confident. That’s how everyone really builds confidence, through that process. You don’t see it in others, because that process is usually hidden and internal.

The second way to build confidence is through sheer will. It’s the inner game. I like to say there’s the external component and the internal component. The external component of confidence is going out there and building mastery through action.

The internal components through building your mindsets. That’s all the videos I’m sharing with you, understanding yourself, understanding your psychology, mastering that, practising various techniques like affirmations, visualisations, meditation, journaling, getting coaching on whatever area you’re having trouble with. I mean the psychology of it, not the practice.

It’s one thing to go and work on your public speaking skills, to actually become an articulate public speaker — that is going build your external mastery, and competence, which will lead to confidence. That alone won’t be enough. You also need to master the inner psychology of it.

How are you thinking about your public speaking? How are you thinking about yourself? Do you believe that you’re a naturally gifted public speaker? Can you programme that in your mind? What about your subconscious mind? What kind of limiting beliefs are holding you back? All that stuff you have to work on.

If you really want to work on that stuff, then that’s what this channel is about. That’s why I encourage you to subscribe and watch more videos, because that’s what I’m really excited about — showing you how to do the inner work. The outer work, that’s a bit more obvious how to do. That’s going to be specific to what you’re trying to master.

This is it. This is really what self-confidence is about. Hopefully this gives you a better understanding so you can go out there and start to build self-confidence in whatever area of life you need it in the most right now.

Wrap Up

This is Leo. I’m signing off. Go ahead and post me your comments down below. I’d love to hear from you. Please like this and share it. Click the like button right now. Throw it on Facebook so your friends could see. That would be a huge favour to me.

If you’re interested in this stuff, then I encourage you to come check out and subscribe to my newsletter right here, at It’s a free newsletter. I’m releasing updates, exclusive content, videos, articles, other goodies. I have a lot of exciting stuff that’s planned, that I’m going to be releasing over the next year or so.

Come and sign up for that. What I’m doing is trying to get you a really solid understanding of who you are, how you function, so you could create a really passionate, exciting life for yourself. Everything you want in your life, I want you to take that to the n-th degree. I want you to be really excited about what you’re doing with your career, with your relationships, with everything.

I want you to be really happy and satisfied, not just getting the externals but also being fulfilled on the inside. To do that, you have to master yourself. That’s what I’m really passionate about helping you to do. If you sign up, you’re going to be staying on board with all the updates that I’m releasing.

This is a process that is a process. You need constant updates so that you’re growing yourself on a daily or weekly basis. That’s what I found really works best. That’s what I use on myself. That’s what I use with my clients. That’s what I want to help you do, for free, so sign up.

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Janette says:

Hi Leo
I have fallen in love with your web site. You have given me so many great idea’s about changing my life back to what I once was. After many year of an abusive relationship I lost sight of who I am. Thanks to you and your video’s I am slowly clawing back to my normal life
Thankyou once again

Leo Gura says:

Yeah, I know how that goes… slipping into a rut for so long you forget how strong you used to be. But it’s not too late! You can be stronger than ever! Keep going Janette!

Basil says:

Great! Competence creates confidence, that really summarizes it! I always liked to think of confidence as knowledge! If u have the right knowledge in a particular area u’ll become naturally confident in it.
But then again I used to notice that what a person thinks he knows on a particular topic or area (which may not be necessarily true or accurate) can cause him to act really confident. So it could be also how people perceive themselves even if they don’t have the right resources is what makes them confident. So in this case is confidence more of a perception?

Leo Gura says:

Like I said in the video: there a two components, one is experience, two is your mindset and level of self-development. You want to have both!

Kevin says:

Hey Leo,
Your videos are great I love them! They’ve helped me a lot! So I been having this problem. Let’s say I start talking to a girl and we talk for a while and I am showing her interest and she isn’t so much and whenever she ignore’s or not reply to my messages I feel very hurt inside and eventually it goes away but I really want to get over this. Also whenever I see her happy or anything I feel bad about myself being so alone. So what can you suggest me? I really need help getting over this! Is there anything I am doing wrong? Thank you in advance and keep the great work!

Leo Gura says:

Yeah, that’s common Kevin.

The problem is that you have too few options with girls in general, which is making you extremely needy with this every particular girl you encounter. And you being needy and messaging her repeatedly makes her run away from you, because women hate needy men. It’s a sign of weakness. And you are weak right now.

See, if you were banging 3 girls, would you still feel bad that this one girl didn’t message you back? No! You wouldn’t care at all. And this indifference she would actually find attractive, and she might chase you because you are then the prize. But right now you are making her the prize and therefore she will run away. She doesn’t want to fuck a weak man.

Sooooo… What’s to be done, you ask? You need to redesign your life so that you are coming into contact with lots of attractive girls. You need to create options for yourself. You also need to start dating a lot more, approaching a lot more girls, putting your balls on the line a lot more. This will create lots of emotional pain for you as girls keep rejecting you. Over time though, this emotional pain will strengthen you. The pain will become so unbearable that you will finally start behaving in the ways that attract women. You will gain experience, and eventually you will develop good game, and you will stop having so many problems with women.

So yeah, your problem is a lot worse than you presently realize.

But the silver-lining is that if you undertake this process, you will grow as a human being to incredible new heights.

justyna says:

I really like your videos I find them really motivating and uplifting.
Great work and Thank you. All the best

John says:

Hi Leo,

I feel fortunate to find your videos. It is so inspiring to see these videos..
I am starting up my own business, but do not know how to go about.
I am afraid of doing cold call, what videos should I see?

Please help.

Thanks …

Leo Gura says:

Fear is good. It means you’re on the right track. Watch this video:
http /

Rahul says:

I’ve tried and trying so many things beating this social anxiety and I’m not giving up. Not yet. I’ve almost completed doing Thomas A. Richards Social anxiety therapy and I’m benefited from it. But anxiety is still there. Now I’m watching your videos from past 2 weeks and they are just wonderful.

What to do when someone exhibits physiological effects that accompany their fears like blush, sweat excessively?? I mean it’s hard to continue a conversation when you turn red in front of that person or it’s hard to approach someone when you are already sweating like a waterfall.

A person who doesn’t exhibits physiological effects can face anybody easily as compared to someone who exhibits physiological effects.
Question here is how can I beat by blushing and excessive sweating? I’m the one who can sweat/ blush even in a very cold weather due to anxiety.

Please guide me. Please. Suggest me some videos, give me few tips, give me some magical pills ….just whatever. But please help me.

Leo Gura says:

It’s very simple: you push yourself to speak with several thousand people until you stop sweating.

Michille says:

Hi Leo. I’ve watched your first video about How to find your passion and I have found it very interesting and different compare to other videos about how to change oneself for good. Now I’ve finished this second video about self confidence which for years I’ve been struggling to build up in so many different areas of my life. Hopefully I could learn to apply your thoughts and advices and practice these as I really want big changes in my life especially right now. I really glad I have discovered your videos and your website. Thank you for doing this. I’ll watch more of your videos, subscribe, do my best to apply and recommend to other people. Thank you.

Leo Gura says:

Great, stay with it.

Ati says:

Where have you been hiding all these years mate?…lol

Thank you for sharing your time and dedication to help another human being, there is none out there who is willing to do the same, to them, it’s all about money, money

Very Very appreciative,

Thank you and keep up the good work!

Brionna says:

Hey! i just wanted to say that i really enjoy your videos and they help me out a lot! Especially on the self-confidence video and the willpower video. I have horrible self-image issues and i lack much willpower. So, those videos helped me have faith that i can improve and what areas i need to work on. Thanks so much.

Leo Gura says:


SAMMY says:

Hey leo nice video,,, Am nt more of a tall guy and i really feel kinda bad about it. it has really reduce my confidence despite the fact that am so good looking but i feel been a short is just the worst night mare for ladies. pls how can i get pass this feelings and hook up with taller ladies.

Leo Gura says:

It’s all about self-belief. One of the best pimps I know is a Pakistan guy who’s 5’2″. He’s way better with girls than I am, and I’m 6’2″.

Ashray says:

Another great artical Leo ( you miss wrote that as htat in the middle though). I have a question. I have been thinking about your advices and doing strategies the way is right for me. Like one is positive thinking. When ever I think about the success I will have when I reach that stage. I kinda feel fearful, maybe it’s fear of change, fear of failure or what will my family think when I reach it. My chest feels heavy. What is it? Or how do I get to know it. Hopefully not an abstract answer. Hopefully

qasem says:

Hello, Leo

Last few weeks when I started seeing your videos, a lot of changes occurred in my life.
I have changed years of fear and uncertainty of my life, I leaned, visualized my purpose after tens of yours scrambling around without a real purpose.
Please continue in the fantastic change you are doing for humanity
You are great.



Thom says:

Leo I like your site it has been making me think quite a lot . I was wondering if you can help me , There are times I am up positive productive adventurious in many ways , strong , I feel completely aware and focused. and then not a day or two later , I colaspe and have what appears to be nothing positive productive , no confidence etc. It is best describes as what I think low blood sugar is like , but with my personality. Your videos have got me to thinking that it has to do with self esteem ,but I am not clear as to why the power is there for some days and then gone and sometimes I can feel the shift coming . am I making sense or does it sound like babble . Thom

Hengame says:

This is exactly what i need to work in it. Thank leo your right in this subjekt i so not have confidene on some which i am exzellent. But very week confidene in some which i have no experienc thank u Leo you are Great

Abu Ubaida says:

Dear Leo,
I’m so pleased to write to you today. I’m impressed and inspired with your valuable presentations. “I can’t get enough!”
When I watch your videos, I can find my lacks and problems. Allow me to release few of them. Hopefully you will help guide me through the way. (Please let you understand that I’m not asking you to give me a complete treatment. I’m asking you to guide me)
I feel afraid of some of my friends who make fun of me. And sometimes I get aside or keep silent in order to avoid embarrassment. And always think about what if this or that hears me saying this…!! This problem is really affecting me.

Also I push myself to please the others, especially close friends.

I always feel I’m being watched!

I always hesitate!

I wear other’s personalities to face situations!

At many occasions I’m shy and lose chances!

I easily get depressed!

I think about the external world more than the internal one!

Thank you in advance.

Roy says:

Dear Leo,.
I have raked my brains over philosophy books in college and graduate school with professors who took it super seriously as if the scholasticism was way above dealing with the difficulties of real everyday life. Pretty sick, huh? It was like a revved up engine staying in neutral all the time. I can’t say enough about you Leo. You are the greatest man!
Now I will finally, finally be on a level playing field with the incredible jackasses who get to sleep with hot chicks! The ladies might even notice that I was the superior guy all along.
I can say thank you Leo. But I have no words. Roy, Missouri.

Vanya says:

Hi Leo, I love your videos Ben I have a question. I tend to believe that we are confident by nature, in other words we are not born with a negative self image or lack of self confidence but rather develop this in our childhood and depending on many factors during our upbringing and experiences in the first years of our life, it can encourage either positive or negative self image, which affects our confidence regardless of how much experience we have with something. Could you share your thoughts on this? Apologies if this has been covered somewhere. Thanks, Vanya

Vanya says:

Hi Leo, I love your videos but I have a question. I tend to believe that we are confident by nature, in other words we are not born with a negative self image or lack of self confidence but rather develop this in our childhood and depending on many factors during our upbringing and experiences in the first years of our life, it can encourage either positive or negative self image, which affects our confidence regardless of how much experience we have with something. Could you share your thoughts on this? Apologies if this has been covered somewhere. Thanks, Vanya

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