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vijay44

Running two blogs with lots of overlap?

2 posts in this topic

Starting a health, fitness, and nutrition blog focusing on athletes.

Am also starting a football blog focusing on training, coaching insights, tips for parents, and the like.

I expect a high number of articles to be relevant on both blogs...how can I get the highly relevant posts on both blogs without hurting SEO or anything else?

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Hopefully, this won't be upsetting advice but I'd be careful with falling into SEO trap. I don't mean to undermine your efforts but SEO is a pyramid scheme (legal one of course). There are only so many articles on Page 1 of google search and those will in 99.999% cases be captured by Healthline, WebMD and other big names. It is extremely difficult to compete with these organisations if you are just one person with limited capital. 

What you are trying to do is to spread your time into many extreme and many separated markets. As a one person you may find this extremely challenging. Instead, I'd focus on one specific topic (e.g. joint health for athletes, or joint health for football players....something like that but possibly even more specific and even more nische) and only sticking to that and making it your core focus. Otherwise, if you want to win on Google searches you will be facing giants who have hundreds of employees and tens of thousands of dollars to put into marketing.  

Alternatively, you can find your small group of perfect audience who will want to read to what you have to say. Maybe become active on football forums and get in touch with people who play it or watch it regularly, those who are interested in what you have to say, build a tiny community and grow it organically. Facebook groups for example are good for this. 

 


“If you find yourself acting to impress others, or avoiding action out of fear of what they might think, you have left the path.” ― Epictetus

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