Best marketing/sales skill for working remotely? (Copywriting, CRM, or SEO)

[Quaker]

Hey all, 

Lately I have had the strong desire to teach myself some practical technical skills related to sales and marketing. My ultimate goal is to become a consultant for one of these areas and be able to work remotely. I have familiarized myself with the basics of all three, and even completed a short course on copywriting, but I can't decide which to focus on. I would appreciate anyone who works in marketing, sales, or SaaS to offer their feedback. As of now, my top choice is CRM, as I'm amazed at how much it has transformed business in the past decade. Is it possible to learn all three? Here are some considerations I've made for each skill:

Copywriting

Pros: Can be creatively fulfilling; Relatively easy to learn and get started (requires only basic knowledge of writing and sales); Plenty of informal courses on Udemy and YouTube; Can be very lucrative (as demonstrated by Dan Lok)

Cons: No formal accreditation available; Usually requires unpaid work in the beginning to build a portfolio; Very competitive, which can make clients and jobs difficult to find. A flooded market also means lower pay per project; Can be a bit spiritually deprived, since it involves the inherent manipulation of advertising and empty commerce

CRM

Pros: Involves interacting with customers and clients, which is a plus for me; Can be analytical and mentally stimulating; Involves working with cutting-edge tech; Very high in demand and will continue to be in the future

Cons: Software for CRM such as Salesforce or Zoho isn't accessible online, and requires working on-site with a company to build hands-on experience; Can be a bit overwhelming, since it involves lots of moving parts and problem-solving

SEO

Pros: Tons of free coursework and certifications available (mainly through Google Academy for Ads)

Cons: Can be quite complicated and unpredictable in terms of results; Can be monotonous, since it deals with technical minutiae 

 

Thanks in advance. I hope this post can be useful to others interested in digital marketing and sales. 

[herghly]

Can't believe to see this post. For the last few days I have been thinking about the same thing.

I'd also add social media marketing to the list.

[herghly]

no input?

[Quaker]

On 4/25/2019 at 11:17 AM, herghly said:

Can't believe to see this post. For the last few days I have been thinking about the same thing.

I'd also add social media marketing to the list.

Social media marketing is definitely a great skill to have. But having attempted to promote my own business on Facebook and Instagram, I've come to find social media marketing and promotion really difficult, with a big investment upfront. It's better to help someone else promote their page, at least in the beginning. It does come naturally to some people, but not to me.

There's also a lot of overlap between copywriting and social media marketing, since copywriters put together a lot of the posts for Fortune 500 companies. This guy is a good example: https://evanbenner.com/

 

[herghly]

@Shiva Good points. I think il begin with learning Social media marketing and copywriting.

 

Hopefully it is not too difficult to find remote work

[herghly]

It'd be used if users who work remotely comment their opinions