Books On Internet Marketing

[Shane597]

I currently want to read a book on internet marketing, my ant wants to increase her amount of loyal customers. The business is The Prehistic Gardens, and I want to help her.

[black]

Internet marketing is not particularly different from regular marketing, except for some technical stuff. I would start by getting an understanding of marketing in general before you start trying to buy up ads on social media or something.

Start with this article: 

1,000 True Fans 

http://kk.org/thetechnium/1000-true-fans/

and this book: 

The 22 immutable Laws of Marketing 

https://www.amazon.com/22-Immutable-Laws-Marketing-Violate/dp/0887306667

Seth Godin's books are great, specifically Purple Cow - It has more of a focus on product over marketing, but it'll explain what you should be doing. It's one of the most important marketing books ever written. I recommend getting it on Audible. If you like that, you could also read his blog for free advice. 

After you've read all of that, you can get into more technical/specific internet marketing stuff. The things I've listed here are all relatively short, you could read them in a weekend if you're really committed. 

I can post some more specific internet marketing stuff later, but it will really be useless to you if you don't understand the concepts above - you'll just end up wasting time + money. 

Edited April 17, 2017 by black
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